USING SALESFORCE TO ACCELERATE THE LAUNCH OF A NEW OFFERING
Our expertise: helping a leading tech company revamps its business model and move towards recurring revenue.
USING SALESFORCE TO ACCELERATE THE LAUNCH OF A NEW OFFERING
Our expertise: helping a leading tech company revamps its business model and move towards recurring revenue.
The
challenges
• Align Pricing with Market Demand: Restructure pricing tiers to match customer willingness-to-pay, boost Monthly Recurring Revenue, and maximize Lifetime Value.
• Optimize Product Packaging : Streamline service bundles to increase cross-sell opportunities, drive feature adoption, and minimize churn rates.
• Secure a Scalable Recurring Model : Transition seamlessly to a predictable SaaS subscription model while safeguarding immediate cash flow and profitability.
Our
approach
• Data-Driven Market Analysis : Perform competitor benchmarking and quantitative customer segmentation to uncover untapped revenue streams.
• Pricing Strategy & Model Testing : Design, model, and validate new subscription tiers and packaging structures using value-based pricing methodologies.
• Go-to-Market & Change Enablement : Formalize an actionable go-to-market strategy alongside sales enablement tools and change management plans.
The functional
scope
• Revenue & Pricing Audit : Detailed diagnostic of legacy revenue streams, contract structures, and sales velocity metrics.
• Monetization & Packaging Redesign : Complete restructuring of the product catalog, feature gating, and value-based pricing matrix.
• Operational Roadmap : Step-by-step execution strategy covering CRM configuration, sales playbooks, and key SaaS KPIs tracking.
